How to Plan a Mailing – Introduction
We’ve been helping businesses with the planning and execution of their Direct Mail Advertising for over 30 Years! We’ve identified 5 key elements that are the most important to a successful campaign.
Here they are:
- The Target
- Reach & Frequency
- Claim to Fame
- The Magnet
- Postcard Design
Watch the introduction video below to get an overview and then take the time to review each of the 5 videos for a more detailed explanation of each element.